by Lloyd Frazier
The last three months of reports coming out of the global auto industry has been full of wild speculation, some good news, and mostly bad. We are seeing the beginnings of a major realignment of this industry due to the global economic meltdown. The big question of the moment is why Fiat is so determined to follow in GM’s footsteps…and Ford’s for that matter. They seem to be on a crusade to rule the auto world. First they snag Chrysler, now they are after Opel and some others. Ford methodically shed Jaguar, Rover and Aston Martin last year, just ahead of when the major meltdown started materializing. That is why they are ahead of the curve in the global scheme of things. GM is still trying to slim down by dropping Opel, Saab, Saturn, Hummer, Vauxhall and some others. These domestics did what Fiat is now doing, gobbling up more than it can chew. And at the worst time in history. Or, do they know something that we industry observers are unaware of. Maybe this is the perfect time for bargain shopping.
